The Finance Platform for High-Growth D2C Brands

The first platform that unifies invoicing, accounting & unit costs.

Full process automation: Invoicing, bookkeeping, cashflow, and unit cost analysis in one system.

👉 Limited spots available for our Beta Program. Secure lifetime Early-Bird rates.

Dashboard

Total Revenue Q1 2025

$248.2K

+12%

Cashflow Overview

Expense Breakdown

Marketing
Operations
Other
Subscriptions

Top Vendors

Meta Ads
$12,450
Google Ads
$8,920
Shopify Apps
$6,780
DHL Shipping
$5,340

Noola AI

Show me this month's biggest cost drivers.

Your ad spend increased by 18% — mostly from Meta Ads.

The Real Cost of Disconnected Finance

Using multiple, disjointed tools costs you hours every week and leaves your data fragmented.

📋

Reconciling 5+ Spreadsheets Weekly

Manually tracking invoices across Shopify, Stripe, Gmail, and Ads platforms every single week.

⏰

Insights Are Days or Weeks Too Late

By the time you understand your numbers, the month is over. No real-time visibility.

👁️

Missing Profit Visibility Due to Siloed Data

Your financial data is scattered across 5+ tools. You never see the full picture.

Noola vs. The Fragmented Stack: One System. One Truth.

The $3,000 Problem: Fragmented Tools & Missing Insights

  • Manual Reconciliation

    Specialized tools like BuchhaltungsButler or GetMyInvoice require manual oversight and 'chasing' missing receipts.

  • Partial Data

    Solutions like Taxdoo or AccountOne focus on compliance, not profitability, leaving COGS/Unit Economics separate.

  • Overlapping Costs

    Adding tools like Agicap or Pathfway Solutions for Cashflow/Controlling piles on unnecessary subscription costs.

  • High Volume Strain

    Generic solutions like sevDesk struggle with the high transaction volumes of 8-figure D2C businesses.

Noola: Built to Consolidate & Analyze

  • Strategic COGS & Unit Analysis

    Native connection between sales and inventory provides true unit cost analysis, solving the Controlling vs. Finance split.

  • Integrated Cashflow Engine

    Real-time liquidity planning is built-in, eliminating the need for separate tools.

  • True End-to-End Automation

    Automatically writes sales invoices, collects vendor bills, and prepares everything for your accountant.

  • Built for Volume

    Scalable architecture optimized specifically for high-transaction D2C growth.

Noola is the strategic upgrade that replaces the costly, manual, and unreliable chain of specialized solutions.

One Platform. Three Unbeatable Advantages.

Noola brings together your entire e-commerce stack — Shopify, Stripe, Gmail, Google Ads, Meta Ads, and more — in one unified system.

Full Automation

Invoices are collected, matched to payments, and organized automatically. Zero manual work.

Deep Data Insights

Real-time dashboards show your true profit margins, cash flow, and expense breakdown by category.

All-in-One Solution

No more juggling 5+ tools. One platform replaces spreadsheets, accounting software, and manual processes.

Example: Chat with Noola

You

How high is my profit margin this month?

Noola

Your net profit margin is 23.4% — 2.1% more than last month. Marketing spend is down 15%. 📊

You

Export everything for my tax advisor.

Noola

Done ✅ Clean export sent to your tax advisor

Core Features Built for E-commerce Finance

Everything you need to transform how you manage e-commerce finances.

Deep Unit Cost Analysis
The crucial insight is here: Unify inventory, sales, and finance data to reveal true unit profitability instantly. (Solves the Controlling vs. Finance split).
100% Automated Bookkeeping
Never chase an invoice again. AI automatically collects invoices from all 5-10 portals, categorizes sales data, and verifies completeness. (Solves the Manual Bottleneck).
Integrated Cashflow Planning
Know your liquidity status, always. Real-time cashflow forecasting and simulation built directly on clean, reconciled data. (Replaces the need for external tools like Agicap).
Automated Invoicing & AR
Invoicing on Autopilot. Generate, send, and track all sales invoices automatically with seamless integration across your channels. (The other side of automation).

Built by E-commerce Operators, for E-commerce Operators

We were frustrated e-commerce operators too. We spent countless hours reconciling spreadsheets, waiting days for financial reports, and managing a chaotic stack of disconnected tools. We built Noola because we knew there had to be a better way—a system that actually understands the unique financial challenges of high-growth e-commerce businesses. Today, we're bringing that solution to teams like yours.

Connects to your entire stack

Shopify

Stripe

Gmail

Taxdoo

Revolut

Google Ads

Meta Ads

WooCommerce

Square

PayPal

Wise

DATEV

Ready to End the Finance Chaos?

Join the waitlist today and get early access to the finance system built for e-commerce growth.